School of Arts and Human Resource Developmenthttp://41.89.164.27:8080/xmlui/handle/123456789/342024-03-29T10:47:50Z2024-03-29T10:47:50ZUse and Effectiveness of ICT Tools in Disaster Management: A Case of Kenya Red Cross SocietyMung‘ou, Cherotichhttp://41.89.164.27:8080/xmlui/handle/123456789/17922023-04-24T07:25:09Z2014-01-01T00:00:00ZUse and Effectiveness of ICT Tools in Disaster Management: A Case of Kenya Red Cross Society
Mung‘ou, Cherotich
Information and communications technology (ICT) can potentially play a pivotal role in disaster
prevention, mitigation and management. For instance, remote sensing for early warning is made possible
by various available technologies, including telecommunication satellites, radar, telemetry and
meteorology. Enhanced early warning systems especially at national and community levels can save
many lives and property if managed and implemented well. The Kenya Red Cross Society (KRCS) has
been at the forefront in disaster management in Kenya. In the recent past, the society has diversified and
invested in the use of modern information communication technologies in addressing myriad disasters.
The KRCS investment in ICT for disaster management has been achieved through networking at the
headquarters, regional and branch offices countrywide. This paper therefore sought to explore the use of
ICT tools in disaster management and its effectiveness in Kenya Red Cross Society. Questionnaires, key
informant interviews, structured interviews and secondary data analysis (content analysis) were the
sources of information used. The overall research design was mainly qualitative in nature; adopting a
case study approach. Purposive sampling was used to select Kenya Red Cross society for this study due to
its participation in ICT based disaster management. The findings indicated that ICT facilities used by the
Kenya Red Cross Society in disaster management are mainly HF radios and butterfly cameras, located in
Nairobi. HF radios are the most effective tools used in disaster management; however there is inadequate
investment in ICT tools for disaster management by the Kenya Red Cross Society. The author
recommends more government support and more investment towards the use of ICT in disaster
management
2014-01-01T00:00:00ZFactors That Determine the Nature of Relationship between Mothers and Their Daughters In - Law: A Content Analysis of the ‘Mother In - Law’ Tv Drama SeriesOrawo, Akech DoreenKutotto, Patrick LumumbaKafu, Joycehttp://41.89.164.27:8080/xmlui/handle/123456789/17912023-04-24T06:43:18Z2017-01-01T00:00:00ZFactors That Determine the Nature of Relationship between Mothers and Their Daughters In - Law: A Content Analysis of the ‘Mother In - Law’ Tv Drama Series
Orawo, Akech Doreen; Kutotto, Patrick Lumumba; Kafu, Joyce
The relationship between mothers and their
daughters inlaw remains of a strained nature despite the negative impacts it has on communication routines of families. While existing studies focus more on the dyadic relationships, there is a need to determine why this relationship has to
be strained. This study therefore examined factors that determine the nature of the relationship
between a mother and her daughter’s in-law as portrayed in family drama. Critical content
analysis was used to analyze eight episodes of the ‘Mother-in-Law’ TV drama series aired on
citizen TV. The episodes were sampled purposively basing on their composition of mother and
daughter in-law scenes. Two coders conducted partial transcription of the episodes by playing
back, recording and writing the content of the episodes. The summarized transcripts were then
analyzed for content. Scott’s pi inter coder reliability value of 0.82 revealed that there was high
agreement among the two coders on transcription. Content analysis revealed that independence,
family identity, supportive communication, sense of belonging, accommodation, and cultural
orientation are critical factors in the relationship between a mother and her daughters-
in-law. Provision of an environment that can support these factors could therefore go a long way to
improving the strained relations and hence communication routines of families.
2017-01-01T00:00:00ZCHALLENGES FACED IN USING SPORT AS A MEDIUM OF COMMUNICATION TO CHANGE COMMUNITIES’ PERCEPTION TOWARDS INTER-COMMUNITY CONFLICTMutheu Paul, VirginiaOng’ondo, Charles Ochienghttp://41.89.164.27:8080/xmlui/handle/123456789/17872023-04-19T08:39:54Z2017-01-01T00:00:00ZCHALLENGES FACED IN USING SPORT AS A MEDIUM OF COMMUNICATION TO CHANGE COMMUNITIES’ PERCEPTION TOWARDS INTER-COMMUNITY CONFLICT
Mutheu Paul, Virginia; Ong’ondo, Charles Ochieng
This paper is extracted from a PhD research thesis “Sport as a medium of Inter-community
communication in peace building. A study of one Peace Foundation in Kenya”. In development
communication, sport as Edutainment has been used in tackling social issues such as health,
conflict resolution and peace building. This falls within the emerging discipline of sports for
development and peace building. In Kenya armed conflict between the Pokot, Turkana and their
neighbors has existed over the years and sport-marathon is one intervention strategy used to
resolve the armed conflict. Cattle‟s rustling has been a cultural practice for the Turkana and the
Pokot for generations and was seen as a way of life. This practice has contributed to protracted
conflict between the two communities in Northern Kenya that has claimed lives in thousands and
brought about untold suffering to the region over the years. This paper assesses the challenges
faced in using sport as a medium of communication in peace building between the two
communities of Northern Kenya. The study adopted a social constructivist-interpretive
philosophical worldview and a qualitative-case study design. The target population comprised
government representatives, communities‟ elders (both men and women), marathon participants,
youth leaders, reformed warriors and the organization staff and marathon organizers. A sample
size of 56 participants was selected. Purposive, quota and snow ball sampling techniques were
employed. Data generation techniques employed were: in-depth interviews, focus group
discussions, observation and document analysis. The collected data was analyzed thematically.
From the study findings, it emerged that during the implementation of the sports- marathon
initiative as a medium of communication in peace building among the two warring communities,
several challenges were identified as, communication related challenges, political, cultural and
social- economic challenges and security challenges. The study recommends that there is need for
engagement of professionals in communication based initiatives in the communities. In regard to
political challenges, with the introduction of county governments through the new constitution,
there is need to focus on policy advocacy to deal with the structural inequalities that exacerbate the
conflict. Finally cultural context and environmental factors should be factored in for the benefit of
both communities while implementing sport based initiatives. The major contribution of the study
is that sport-based peace initiatives contribute to inter-communication in peace building,
challenges notwithstanding. However, being proactive in identification of the nature of challenges
expected to factor in ways of mitigating them will go a long way in increasing the effectiveness of
such initiatives in peace building.
2017-01-01T00:00:00ZSport as a Medium for Inter-community Participatory Communication in Peace Building: A Literature ReviewMutheu Paul, VirginiaCharles Ochieng’ Ong’ondo, Charles Ochieng’ Ong’ondohttp://41.89.164.27:8080/xmlui/handle/123456789/17862023-04-19T08:31:19Z2018-01-01T00:00:00ZSport as a Medium for Inter-community Participatory Communication in Peace Building: A Literature Review
Mutheu Paul, Virginia; Charles Ochieng’ Ong’ondo, Charles Ochieng’ Ong’ondo
This paper reviews literature on sport as a medium for intercommunity participatory communication, especially
in the context of peace building. It begins by first defining participatory communication; then, it situates
participatory within the field of Communication Studies and the discipline of Development Communication. It
then zeroes into the review of literature on sport as a medium for inter – community participatory
communication in peace building. Also reviewed is literature on previous research on participatory
communication in the context of peace building. The review concludes with identification of potential gaps in
the literature that could be considered for future research on the subject
2018-01-01T00:00:00ZRole of Dynamic Capabilities on the Relationship of Social Capital and Research Productivity of Academic Staff in Kenyan UniversitiesMureithi, Grace WairimuKiflemariam, AbrahamOmwenga, Vincenthttp://41.89.164.27:8080/xmlui/handle/123456789/17302023-02-08T07:42:39Z2021-07-01T00:00:00ZRole of Dynamic Capabilities on the Relationship of Social Capital and Research Productivity of Academic Staff in Kenyan Universities
Mureithi, Grace Wairimu; Kiflemariam, Abraham; Omwenga, Vincent
The quality and quantity of research publications by academic staff play a major role in determining the performance of universities. In addition, research output is expected to provide solutions to challenges facing the society at large. Moreover, research productivity is a key measure of achievement as well as a key instrument in improving the quality of teaching and knowledge creation. This implies that a key priority for the academic staff in Kenyan universities is how to increase their research productivity. However, research productivity of academic staff in Kenyan universities is characterised by limited publications. Hence, the purpose of this study was to investigate the role of dynamic capabilities on the relationship of social capital and research productivity of academic staff in Kenyan universities. This study adopted a correlational research design and sampled 392 academic staff members. Both regression and bootstrap analyses were used to test the hypotheses. The findings revealed that, social capital has a significant influence on research productivity of academic staff in Kenyan universities; however, the influence is not direct, but is partially mediated by dynamic capabilities. The study concluded that while social capital is a key knowledge-based resource necessary for improving research productivity, dynamic capabilities are also needed to deploy and reconfigure these resources. The study findings enlighten the academic staff on the importance of investing seriously in both social capital and dynamic capabilities to improve their research productivity. Additionally, the study outcomes inform the university management on significant antecedents of research productivity of academic staff.
2021-07-01T00:00:00ZModerating Effect of Firm Size on the Relationship between Joint Marketing Alliances and Firm Performance of Retail Firms in Nairobi County, KenyaMuange, Rosemary MuvinyaNg’etich, Willy Kiptoohttp://41.89.164.27:8080/xmlui/handle/123456789/17242023-02-06T08:33:43Z2020-08-01T00:00:00ZModerating Effect of Firm Size on the Relationship between Joint Marketing Alliances and Firm Performance of Retail Firms in Nairobi County, Kenya
Muange, Rosemary Muvinya; Ng’etich, Willy Kiptoo
The study investigates the Moderating effects of firm
size on the relationship between joint marketing alliances and the
firm performance of retail firms in Nairobi County. The aim of
the study was to evaluate the direct influence of joint marketing
alliances on firm performance and the moderating effects of firm
size on the relationship between joint marketing alliance and
firm performance Resource Dependency Theory was used to
guide the study. The study adopted explanatory research design.
The target population of the study consisted of 490 top
management officials working in the 47 retail firms in Nairobi
County, Kenya. The study used stratified and simple random
sampling technique to select a sample of 216 respondents. Data is
quantitative and was collected using a questionnaire. The study
used both descriptive and inferential statistics so multiple
regression was used as it is the most applicable in this study.
Correlation analysis was used to determine the strength of linear
relationship between the variables being analyzed in the
research. Study findings indicated that joint marketing alliance,
has significant effect on firm performance. Based on the findings
creating a joint marketing enhances firm performance. In
addition, findings indicated under high firm size increase on firm
performance. Furthermore, the study found out that firm size
has a moderating effect on the relationship between joint
marketing alliance and firm performance. The study
recommends that firms need to share research and development
resources with its strategic partners, shares manufacturing cost
to develop marketable products. Firms have to engage in joint
marketing alliances with firms that have well-established
customer relationships so as increase their market and thereby
enhance performance. Finally, It is necessary for firms to engage
in joint marketing alliances with others and joint promotion
services and product with other firms in order to enhance firm
performance.
2020-08-01T00:00:00ZEffects of CEO Duality and Board Tenure on Corporate Social Responsibility of Firms Listed in Nairobi Securities Exchange, KenyaMuange, Rosemary MuvinyaNgetich, Willy Kiptoohttp://41.89.164.27:8080/xmlui/handle/123456789/17222023-02-02T06:56:24Z2020-06-01T00:00:00ZEffects of CEO Duality and Board Tenure on Corporate Social Responsibility of Firms Listed in Nairobi Securities Exchange, Kenya
Muange, Rosemary Muvinya; Ngetich, Willy Kiptoo
Abstract:-CSR refers to voluntary managerial “actions that
appear to further some social good, beyond the interests of the
firm and that which is required by law. Board tenure and CEO
duality are seen as potential determinants of corporate social
responsibility but have not been fully explored in developing
countries like Kenya. The research was to find out whether
Board tenure and CEO duality have effects on corporate social
responsibility investment of firms listed in Nairobi securities
exchange in Kenya. The objectives for this study were to
determine the effect of board tenure on corporate social
responsibility and effect of CEO duality on corporate social
responsibility. The study was guided by upper echelon theory
which postulates that executive' experiences, values, and
personalities greatly influence their interpretations of the
situations they face and, in turn, affects their choices. The study
employed explanatory research design. The research utilised
secondary data derived from document analysis mainly from
companies’ annual reports. The study targeted 65 firms listed on
the Nairobi Securities Exchange for the period ranging from
2005 to 2015. The study utilised data from 11 companies. The
study adopted descriptive statistics, correlation analysis, fixed
effects and Random effects regression models. Hausman test was
carried out and Random effect model was found to be the best
model for predicting the change in CSR. Study findings indicate
that CEO duality had a negative significant effect on CSR,(β=-
34173, p = 0.004), p<0.05) and board tenure had a negative
significant effect on CSR. (β=-0.11066, p = 0.012), p<0.05). In
conclusion the study found out that when a company is led by a
dominant personality, shareholders’ interests are likely to be
maltreated. It is therefore crucial for the board to have outside
board member as the chair of the board because this will take
care of shareholders’interests which include CSR. Furthermore
the study found out that the longer the experience of managers,
the more knowledgeable they become hence they are more
capable of managing CSR. Therefore the study recommends
organizations to have a balanced board size-one that is not too
small or too large so that there is no time wastage and will better
CSR performance. It is therefore necessary for firm to retain
managers that have a vast wealth of experience since they are
knowledgeable and more capable of managing CSR. Further the
study recommends companies to separate the position of CEO
and chairman because Stakeholders view those companies that
separate the two positions to be more reputable.
2020-06-01T00:00:00ZEffect of Workforce Ethnic Diversity and Education Backgrounddiversity on Employee Performancein Selected Universities in KenyaMuange, Rosemary Muvinyahttp://41.89.164.27:8080/xmlui/handle/123456789/17202023-02-06T08:06:06Z2020-07-01T00:00:00ZEffect of Workforce Ethnic Diversity and Education Backgrounddiversity on Employee Performancein Selected Universities in Kenya
Muange, Rosemary Muvinya
The study investigates the effect of workforce ethnic diversity and education background diversity on employee performance in selected universities in Kenya. The objective of the study were to determine the effects of education background diversity on employee performance and to determine the effects of workforce ethnic diversity on employee performance. Social identity theory was used to ground this study. Explanatory research design was adopted, and a survey was conducted on selected Universities in Kenya. Self-administered questionnaires were distributed to 371 teaching and non-teaching administrators of Universities out of which 305 equal to 82% of the sample size were returned and were used in data analysis. Cronbach alpha was used to test the reliability of the instruments. Descriptive statistics such as mean, standard deviation and Pearson correlation analysis was done. Regression analysis was done to test the hypotheses and to establish the effect that each variable has on employee performance. The study findings indicate that ethnic diversity (β1= 0.238, ρ<0.05), educational diversity (β2 = 0.048, ρ<0.05) have significant and positive effect on employee performance. This study therefore supports and contributes to the social categorization theory and human resource management literature. The implication is that institutions and firms should consider hiring employees from socially diverse backgrounds to be able to achieve higher employee performance.
2020-07-01T00:00:00ZThe Power of Language as a Tool for Persuasion: A Content Analysis of Mother-In-Law Citizen TV Programme, KenyaOrawo, Akech D.Kutotto, Lumumba P.http://41.89.164.27:8080/xmlui/handle/123456789/13292021-10-08T08:49:53Z2020-07-01T00:00:00ZThe Power of Language as a Tool for Persuasion: A Content Analysis of Mother-In-Law Citizen TV Programme, Kenya
Orawo, Akech D.; Kutotto, Lumumba P.
Persuasion remains integral to social interaction. Interactions involved in politics, mass communications, and interpersonal relations provide forums through which individuals seek to influence behavior and thoughts of others. Performance art has been documented as a vital cog in practices such as critical reflection, collaboration, creativity and communication. In Kenya, mass media through theatre arts has taken the forefront in striving to influence behavior. One such programme which has captured imagination is the Mother-in-law programme aired on Citizen TV. This study therefore seeks to exploit the language used in the programme to establish the role of theatre arts in persuasion. The programme revisits the often sensitive and tumultuous relationship between daughters-in-law and mothers-in-law. The current paper analyzes the content of eight randomly selected episodes of the programme, to explore the power that language possesses as a tool for persuasion. Results from the analyzed episodes confirm that through the language portrayed in the programme, characters exhibit persuasion through credibility (Ethos), appeal to emotions (Pathos), and appeal to logic (Logos). The familial triad that involves sons their mothers and their spouses can therefore be boosted by persuasive strategies embraced by the nuclear family. Future studies can however explore other approaches that can be complementary in the improvement of this familial triad.
2020-07-01T00:00:00ZEFFECT OF TRAINING ON EMPLOYEE PERFORMANCE IN THE COUNTY GOVERNMENTS IN KENYA: A CASE OF LAIKIPIA COUNTYMaitai, Rose, N.Ngari, Christinehttp://41.89.164.27:8080/xmlui/handle/123456789/6552020-11-26T07:53:02Z2019-01-01T00:00:00ZEFFECT OF TRAINING ON EMPLOYEE PERFORMANCE IN THE COUNTY GOVERNMENTS IN KENYA: A CASE OF LAIKIPIA COUNTY
Maitai, Rose, N.; Ngari, Christine
The current study sought to establish the effectof training on employee performance in the County Governments in Kenyaby taking thecase of Laikipia County. The study specifically sought to establish the effects of training contents,training programs,evaluation of training programs and training delivery methods on employee performance in the County Governments in Kenya. The study was guided by the following theories: Human capital theory,Skill Acquisition Theory, Resource Based View (RBV) Theory and Action Theory. Descriptive survey research wasemployed in thestudy. The study targeted 96 senior, middle and lower management officials in the HR department from each of the 9 ministriesand officials of the Directorate of Human Resources Management and Administration Serviceswhere only 89 respondents were involved in the study. The study adopted a census approach and utilizedstructured questionnairein collecting data. Both descriptive and inferential statistical techniques were used to analyze the data with the assistance of SPSS statistical tool. The findings of the study revealed that training contents, training programs, evaluation of training programs and training delivery methodshave a positive and significant effect on employee performance in the county government of Laikipia. The study recommends that county governments should focus on enhancing the contents used in training since the practice leads to positive and significant effectson employee performance in counties. The study also recommends that county governmentsshould focus on enhancing training programssince the practice leads to a positive and significant effecton employee performance in counties. This can be achieved byformulating training programs based on training objectives and training itself, selecting specific trainers in different training programs, tying formulation of the training programs with training lesson and preparing trainees for specific training programs. The study furtherrecommends that county governmentsshould emphasize on evaluating training programssince the practice leads to a positive and significant effect on employee performance in the county.This can be achieved by determiningthe effectiveness of corporate training programsthrough employee’sbehavior,basing effectiveness of corporate training programson the results of the program and attitude of the employees, carrying out a simple end-of-course reaction process to assess the effectiveness of the training and obtaining the employees’ opinions immediately upon completion of training programs to assess the effectiveness of the training. The study finallyrecommends that county governmentsshould focus on enhancing training delivery methodssince the practice leads to positive and significant effectson employee performance in the counties.
2019-01-01T00:00:00Z