Browsing Journal Articles by Title
Now showing items 12-14 of 14
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Moderating Role of Social Factors on the Effect of Integrated Marketing Communication on Performance of Fast Food Restaurants in Nairobi Central Business District, Kenya
(International Journal of Multidisciplinary and Current Research, 2018)Universally Integrated Marketing Communication (IMC) plays a pivotal role in providing adequate intrinsic information which impacts on overall performance of fast food restaurants. In this regard the study ... -
Perceived Working Conditions on Employee Performance in Zero Rated Hotels within Nakuru Town Kenya
(International Journal of Recent Innovations in Academic Research, 2018)In hospitality industry performance of employees is a major concern because of the desired goal through input relationship and social aspirations. The purpose of this the study was to examine ... -
Perceptions Towards the Influence of Curriculum on the Quality of Training in Hospitality Management; A Case of University of Eldoret and Kenya Utalii College, Kenya
(2022-06)Every graduate hope to secure a job after school, but this is not usually the case as recently, employers are now considering a lot of factors before hiring. Studies have shown that employers prefer hospitality graduates ...