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Assessing The Effect of Nutritional Knowledge on Menu Choice Decisions among Customers in Star-Rated Hotels in Nakuru County, Kenya
(International Journal of Academic Research in Business and Social Sciences, 2023-08)
Menus occupy a significant position in hotel business as they purpose to navigate customers to achieve satisfaction and exceed expectations in their food choices. Eating out has become an integral part of our modern society, ...
Effect of Facebook Use on Star Rated Hotels Performance in North Rift Region
(International Journal of Academic Research in Business and Social Sciences, 2023-04)
In reaction to technology advancements, many firms have reoriented themselves in order to
draw in and keep clients as well as maintain sustainability. Companies who don't use social
media to engage with customers lose ...
EFFECT OF SOCIAL MEDIA PLATFORMS’ USE ON HOTEL PERFORMANCE IN STAR RATED HOTELS WITHIN UASIN GISHU COUNTY, KENYA
(University of Eldoret, 2023-10)
Many businesses have reoriented to attract and retain customers and ensure sustainability in response to technological changes. Businesses that do not use social media for customer satisfaction loose revenue, profits, and ...
INFLUENCE OF HEALTHY EATING CONCERNS ON MENU CHOICE DECISIONS AMONGST CUSTOMERS IN STAR-RATED HOTELS IN NAKURU COUNTY, KENYA
(University of Eldoret, 2023-10)
Menus occupy a significant position in the hotel business as they purpose to navigate customers to achieve satisfaction and exceed expectations in their food choices. Meals consumed out-of-home have been associated with ...